Market Research

The Lead Qualification Scorer scores and prioritizes every lead against your own custom qualification framework — evaluating fit, intent, and urgency, then sorting each into Hot, Warm, Cold, or Disqualified with a clear recommended action. For every lead you get a fit score, intent score, urgency assessment, key questions to ask on first contact, and a confidence rating — plus a ranked summary table when you run a batch. Set up in under 10 minutes, it scores a single lead in under 30 seconds and a batch of 15 in under 3 minutes, saving 3–5 hours every week. Six onboarding questions build the scoring logic around your ICP and your hard filters, so you stop wasting time on bad-fit leads and chase the ones that actually close.